Hi Jorge — Thanks for reading and for the compliment. I touch on the point you mention in the second part of this article. I am, however, not entirely sure it gets to the heart of what you mention and it would be a great topic for a future article. I agree with you though. If the new product is not significantly better, many users will not adopt it. The root of this problem is often in how the organization approaches their releases and how they structure their road map. I have worked for quite a few organizations where the release is the goal and not ensuring the user experience or new product is significantly improved. This is really a good point you make, Jorge!

Healthcare User Experience Designer in the Greater Chicago area

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store